Jason Kelce. Isaiah Vazquez/Getty Images
Jason Kelce Fires Back at Critics of His New Cereal Venture
Former NFL player Jason Kelce, 36, is speaking out against critics of his latest business venture – a cereal mix created in collaboration with his brother Travis, 34, and General Mills.
The cereal mix, dubbed “The Kelce Mix,” combines three classic cereals: Cinnamon Toast Crunch, Lucky Charms, and Reese’s Puffs. While many fans are excited about the new product, not everyone is a fan. One critic, former food and pharmaceutical consultant Calley Means, took to social media to express his disapproval.
Means argued that athletes like the Kelce brothers should not be promoting unhealthy foods that can harm children’s metabolic health. However, Jason Kelce was quick to respond, sharing his own experience with the cereals as a child.
Jason and Travis Kelce have teamed up to launch their own Kelce Mix breakfast cereal with General Mills. General Mills/Mega
“I grew up on these products, Calley, and I was a perfectly healthy, fit child, because I enjoyed them in moderation and when on the go for quick meals when both my parents didn’t have time to cook,” Jason explained. “I appreciate you spreading information on what is healthy for people and kids, and I take the obesity epidemic as a country and for kids seriously.”
Jason also emphasized the importance of balance, saying, “But there is also room to eat cereal and ice cream and candy in the right quantities in conjunction with a healthy lifestyle.”
Jason Kelce and Travis Kelce have an enviable sibling bond full of support, laughter and, of course, football. As the brothers have found success in the NFL, they have shared glimpses of their relationship off the field. Their family even served as inspiration for Travis’ Saturday Night Live monologue, which he hosted for the first […]
Jason, who shares three daughters with his wife Kylie, also recently revealed that he has lost nearly 20 pounds since retiring from the NFL in March. He hopes to continue his weight loss journey to improve his overall health and be more energetic for his children.
Jason Kelce swiped right and found love with Kylie Kelce — even if their first date got off to a rocky start. “[I] definitely fell asleep,” the Philadelphia Eagles athlete recalled on his “New Heights” podcast in September 2023. “Got a little too inebriated, but I was sober enough to know it was the most […]
When asked about expanding his family, Jason said that he and Kylie are focused on raising their three daughters for now, but they do have their hands full. He added that Kylie has always wanted a big family, so they will see what the future holds.
Jason Kelce’s response to criticism of his cereal venture showcases his commitment to promoting a balanced lifestyle and defending his business endeavors.
