Royal Reboot: Charles’ Former Image Guru Returns to Revamp His Philanthropic Empire

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King Charles’ Former PR Guru Returns to Royal Fold with New Charity Role

Colleen Harris, the renowned public relations consultant who helped transform Prince Charles’ image, has been appointed as a director of the Prince of Wales Charitable Foundation, it has been revealed.

Harris, 67, who served as Charles’ press secretary from 1998 to 2003, was instrumental in humanizing the prince’s public persona. Her return to the royal fold comes as the King continues to shape his charitable endeavors.

The respected PR expert, who attended the King’s Coronation in May, was the most senior black member of the Royal Household during her previous tenure. Harris has spoken candidly about the challenges she faced as a black woman in a predominantly white institution.

In her previous role, Harris was tasked with revamping Charles’ public image, which had suffered due to various controversies. Her efforts were instrumental in presenting the prince as a more relatable and compassionate figure.

Harris has also been an advocate for greater diversity within the Royal Household. She welcomed the arrival of Meghan Markle, the Duchess of Sussex, in 2018, hailing her as a positive force for change within the monarchy.

The Prince of Wales Charitable Foundation, established by King Charles in 1979, has awarded over £70 million in grants to various good causes. Harris’ appointment is seen as a significant move in the King’s efforts to modernize and diversify his charitable initiatives.

Guru: Described as the PR woman 'who helped turn Prince Charles into a human being', Colleen Harris has returned to work for him now he's King

Guru: Described as the PR woman ‘who helped turn Prince Charles into a human being’, Colleen Harris has returned to work for him now he’s King

King: Harris, 67, who attended the King Charles' Coronation in May, was the most senior black member of the Royal Household

King: Harris, 67, who attended the King Charles’ Coronation in May, was the most senior black member of the Royal Household

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