Chelsea Faces Uncertainty Over Main Kit Sponsor for 2024-25 Season

With the new Premier League season just around the corner, Chelsea FC is still without a main kit sponsor, raising concerns among fans and football enthusiasts alike. This development comes as a surprise, especially considering the club’s rich history and massive following.

The Blues have reportedly not secured a lucrative sponsorship deal, which could result in the team playing their opening matches without a shirt sponsor. This is not the first time this has happened, as Chelsea faced a similar situation last season, eventually signing a short-term deal with Infinite Athlete.

Recent images from the club’s new away kit launch, taken during their pre-season tour of the US, suggest that they are still struggling to secure a sponsorship deal. This has sparked debate among fans, with some expressing concern over the club’s commercial wing and others appreciating the sponsor-less look, which they believe harks back to a simpler era of football.

According to Premier League regulations, clubs can only have one shirt sponsor during the course of a season, with a single change permitted for a match day to promote a charity partner. Special dispensation is granted to clubs experiencing exceptional circumstances, such as financial difficulties or if a sponsor fails to honor their contract.

Club owner Todd Boehly has faced criticism from fans for the lack of movement on a sponsor. The situation has divided fan opinion, with some calling for the club to secure a lucrative deal and others appreciating the simplicity of the sponsor-less look.

As the new season approaches, Chelsea FC’s commercial wing will be under pressure to secure a sponsorship deal that meets the club’s expectations. Only time will tell if they can find a suitable partner to adorn their shirts.

Images from the club’s new away kit launch, featuring players Nicolas Jackson, Malo Gusto, Noni Madueke, Tosin Adarabioyo, and Mykhailo Mudryk, have sparked debate among fans. The club’s recent home shirt launch also lacked a sponsor.